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2008 Dodge Ram
uploaded by: EXM on March 18, 2010
2008 Dodge Ram
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The redesigned trucks bolstered sales, with 400,000 sold in 2002 and nearly 450,000 sold in 2003, a new high point for the Ram name. At the same time, both Ford and GM trucks were increasing in sales from a 2001 peak over 850,000 to the 900,000 range. But the Ram's sales could not keep up with the eleventh-generation F-150 and the new Nissan Titan in 2004 and 2005, with 400,543 Rams sold that year. With the introduction of the new 2007 Tundra, styled and engineered similarly to the Ram, Dodge was forced to significantly increase the incentives to keep demand up for their vehicle


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